Helsinki wants Pamela Anderson to connect with her Finnish roots. So, it put a billboard up near her B.C. home

January 31, 2026

CBC: “Sometimes I don’t want to be Pamela Anderson. I want to be Pamela Hyytiäinen,” the Vogue story reads.

“I would like to change my name, but they won’t let me.”

Helsinki took notice — and has literally launched a campaign offering to help the star become a Hyytiäinen…